"[we are a] bicycle shop offering a full line of products and services for the cycling community. We constantly strive to offer quality service and expertise to exceed our customers’ expectations and provide an enjoyable working environment to our employees. We want to support and educate the cycling community and foster its growth........."
Above is an actual mission statement of a bicycle shop....
WE have a full line of products---but just how many products are offered? That really isn't the question, the question is how many products do they carry that are beneficial to the customer?
Each cycling shop is different on a wide range of items and gear in the cycling world--but the core products are always carried. Excellent quality bikes, quality helmets, quality clothing and foremost an array of knowledge of what the customers need.
Bicycle shops have the knowledge to carry quality over quantity---customers deserve the best so they sell the best. Store owners don't want to sell bikes or equipment that will not last--they deliver the correct knowledge with their bike selection with customers in mind.
That is the level of customer service in any business; selling, carrying quality items for customers.
As noted in above mission--WE WANT TO SUPPORT and EDUCATE. That is the smarts of outstanding companies and the pinnacle of thriving in the local community.
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